Our R group project will be based on the analyses of sales figures of an FMCG company. Zone, category, product, campaign wise analyses will be performed.
Available data shows us invoice details. Item type, sales amount, category, invoce date & time are all available. Customer info such as age, gender, segment, city, zone etc are also available in the dataset.
We are planning to summarize different trends in an interactive dashboard for certain categories. Shiny would be a good solution for it. GGPLOT can be used as well to create good looking graphs, or just to color the zones,spread in Turkey. We also want to make regression analyses between different products in order to understand the customer behaviours.